The options available for online marketing are ever expanding. From free platforms such as Google + Local, to paid banner advertisements and pay-per-click advertising like Adwords, there is a vast range of online marketing opportunities at your fingertips. Like any marketing, it’s important to have an understanding of your market and which platform is going to put you in front of that market cost effectively. Fortunately, and unlike traditional media, anything that happens in the digital world is trackable so a ROI easy to determine. Here we will talk about many of the online advertising options that are available so that you can gain a better understanding of them.
As one of the biggest innovations of the past hundred years,…
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“Stop interrupting what people are interested in and be…
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People say, when you are starting a company, you need to…
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When setting up an inbound marketing strategy, the first…
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The business world is nothing if not competitive. Everyone is…
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Image Source: Visual.ly
Content Marketing is Non-Negotiable
Businesses…
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When you have an E-commerce website, you know how crucial it…
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One of the biggest questions that business owners have is how…
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There are various content creation strategies in order to boost…
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Of all your marketing efforts, with the exception of this very…
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In the current fast-paced digital marketplace, consumers have…
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Each new year brings fresh challenges to business, especially…
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You have the perfect website – it’s functional, beautiful…
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Whether your website is designed to sell products or simply to…
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Did you realise that not every business pays the same cost per…
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Have you seen celebrities ‘accidentally’ endorse a product?…
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Continuing on from where we finished with our post, 'E-commerce…
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